The Two Things You Need to Set a Good Goal

You've likely heard of SMART goals.

Goals should be specific, measurable, achievable, relevant and timebound.

That's all good, but it's a lot.

Let's try to simplify.

There are two qualities that make for a good goal:

Measurable: a goal that can't be measured is a wish.

Timebound: a goal unconstrained by time is a hope.

And a third thing is helpful if goals are to be set in a team context:

Owned: a goal without an owner is an idea.

A good goal should answer the question: who does what by when?


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At Trellis Group, we believe chaos is the enemy of the small business. It's our mission to partner with small business owners and their teams to develop the managerial practices and processes to crush chaos. Revenues go up, anxiety goes down, and work becomes a force multiplier for good in the lives of your people. Reach out to discover how the Trellis Group can help you crush chaos.

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